Marketing

September 10, 2013

Marketing to People with Disabilities: It’s Good Business

Mark Hogan and I have known each other for the past 12 years. We have become friends, through our wives friendship. Recently, we’ve had the opportunity to share marketing stories with one another. Over coffee this morning, I mentioned this wonderful video produced by Guinness. Mark has a very well-written blog. He takes a look at businesses with an interesting marketing platform then goes in-depth about their successes and failures. I have enjoyed reading his
August 8, 2024

Our Very Existence Could Be at Stake Come November | Democracy and Disability

By John Robinson As another Disability Pride month comes to a close, I must admit that I’m more discouraged than encouraged about the future of individuals with disabilities and our role in American society. Election Day is about 90 days away, and very few people are talking about disability inclusion. While some Republican members in Congress have referred to Vice President Kamala Harris as a ‘DEI hire,’ there’s been little discussion about diversity, equity or